Sample Resume - Marketing and Brand Manager

Sample Resume 2010


Tracy G. McDonaldson 14 Paradise Avenue Chicago, IL 89588 (339) 392-3234

Profile

Marketing and advertising professional with expertise in business-to-business services across a wide range of industries. Expertise in planning global e-marketing solutions. Computer proficient in all MS Word applications.

Background includes:

• Marketing and advertising	• Brand management
• Campaign execution	• Customer relationships
• Project leadership	• eMarketing

Experience

VALLEYCOR, Chicago, IL	2000 - Present
Worldwide Marketing and Brand Manager
Use marketing background to promote eMarketing solutions for customers. • Designed a comprehensive web strategy that resulted defined eMarketing objectives and cohesive business processes. • Cut costs by 34% per year. • Managed globalization strategy for worldwide brand identity training program.

CH Corporation, Chicago, IL	1999 - 2000
Marketing Project Manager
Recruited to focus multi-media marketing materials and business division strategy. • Restructured internal communications process to disseminate eBusiness initiative. • Led team to create unique Web-based sales and marketing tools.

OWT Technology, Inc., Chicago, IL	1998 - 1999
Marketing Communications Specialist
Designed marketing campaign to increase client base. • Initiated and executed successful print advertising media strategies which increased market share for business partners. • Created content and arthitecture for corporate website.

ACERT Resources, Chicago, IL	1996 - 1998
Marketing Account Manager
Provided management IT services for internal clients. Managed budgets and tracked expeditures. • Led branding intitiative for print campaign and web site. • Planned successful print media buys which resulted in high response levels. • Coordinated al marketing efforts.

Education and Affiliations

THE UNIVERSITY OF CHICAGO	1994
B.S., Advertising and Marketing

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Sample Resume 2010